LeeJongYun

Design Principles (GCD60804) - TASK 4 Feb 2026  Lee Jong Yun / 0358356  Design Principles Task 4: Compilation TASK 1 / EXPLORATION (a) Chosen Artwork & Reasoning Fig 1.1 Power Andre 99 Album Cover. Silica Gel. 2024. Digital Media. Reasoning: The artwork chosen for this exploration is the cover for the album Power Andre 99 by the band Silica Gel. I selected this piece because of its intricate biomechanical aesthetic and deconstructed visual style. It features a fascinating juxtaposition between organic elements (brain matter, internal organs) and rigid industrial components (cables, skeletal frameworks). The complexity of the "visual noise" within the piece provides a perfect case study for how a designer can maintain order within chaos. I was particularly drawn to the cyberpunk undertones and the way the artwork explores the intersection of human consciousness and technology. (b) Design Principles Complexity & Detail: The artwork utilizes high-density detaili...

  Design Principles (GCD60804) - TASK 3 Feb 2026  Lee Jong Yun / 0358356  Design Principles Task 3: Development and Design Task 3 – Development & Design (40%)     In Task 3, we were required to develop a final design based on one of the three ideas proposed in Task 2. The objective of this task was to transform an initial sketch into a refined artwork through a process of visual development, experimentation, and application of relevant design principles. The final outcome needed to reflect clear decision-making in composition, form, and colour, while retaining inspiration from the original artwork studied in Task 1 (Silica Gel – Power Andre 99 ). The final design must be submitted in A4, JPEG, 300 dpi, and labelled following the module’s naming format. Throughout the process, I explored different variations in layout, contrast, colour schemes, and element placement to strengthen the core concept of the chosen sketch. The development stage allowed me t...

  E-PORTFOLIO: Intercultural Desgin Name:  Lee Jong Yun / 0358356 Module: GCD 61304 / Information Design / Bachelor of Design (Hons) in Creative Media / Taylor's University Project: Proposal, Data Collection & Final Project LECTURES Week 01 - Culture & Design Lecture Slide, Week 01 (05/02/2026) Week 02 - Culture, Design & Research Lecture Slides, Week 02 (12/02/2026) Lecture Notes: Design is not merely about aesthetics; it is about functional empathy. As designers, we must avoid "visual offense"—which, for the elderly, often manifests as confusing or overwhelming information environments. Research is the bridge that unites the theory of aging with the practice of wayfinding. The Research Process: 1. Secondary Findings: Investigating DBKL 2030 aging population statistics and global inclusive design standards (e.g., London’s Elizabeth Line). 2. Primary Findings (Initial): Sketches of the "Unbroken Thread" and early floor-pathing concepts. 3. Pr...

  Design Principles (GCD60804) - TASK 2 Feb 2026  Lee Jong Yun / 0358356  Design Principles Task 2:  Table of Contents ________________________________________________________________________________ Instructions ________________________________________________________________________________ 1. Task Recap This task requires students to analyse the design work selected in Task 1 by examining the visual elements and design principles used in the artwork. The purpose of this analysis is to understand how the design functions visually and conceptually. Students must observe aspects such as the composition, placement of elements, use of colour, hierarchy, and the overall effectiveness of the design. Through this process, students develop a deeper understanding of how design principles operate within real design works. Based on this analysis, students are also required to generate three new design ideas inspired by the selected artwork. These ideas should demonstrate th...

Design Principles (GCD60804) - TASK 1 Feb 2026  Lee Jong Yun / 0358356  Design Principles Task 1: Exploration (20%) Table of Contents INSTRUCTIONS LECTURES TASK - 1 EXPLORATION REFERENCES FEEDBACK REFELCTION ________________________________________________________________________________ Instructions ________________________________________________________________________________ LECTURES – Week 1 I watched the series of lecture videos posted on youtube by Dr. Jinchi that covered the basics of elements and principles of design. The topics included contrast, gestalt theory, balance, emphasis, repetition, and movement.  Elements of Design Point The most basic visual element. When points repeat, they naturally create a line. Line Lines can feel energetic or calm, harsh or smooth. They can show direction, outline shapes, indicate movement, or even create texture by grouping them together. Shape A shape forms when lines enclose an area. Shapes can be geometric (precise and st...